Willem Dinger

A results-driven cultural marketing and media specialist, Willem brings over 23 years of experience in the sports and entertainment industry. His expertise spans client, rights-holder, and agency settings, where he has developed strategic partnership portfolios and activation plans across a diverse range of sports, gaming, music, lifestyle, and celebrity properties to accelerate business and brand growth.

Over the last 10 years, Willem has spearheaded Unilever’s Sport & Entertainment capability globally, developing and executing partnership strategies across a broad range of prestigious IP and celebrities including Formula 1, FIFA, UEFA, McLaren F1, Live Nation, Riot Games, Roblox, New York Fashion Week and CR7