Her Fandom, Her Buying Power – How Women fans are shaping sports fandom

The role of women in the sports industry – on the field and in the boardroom – has been a decade-defining theme. But as Wasserman: The Collective SVP of Growth and Strategy Alyson Walker noted at the ISC Fan Engagement Summit, the sector is only now waking up to how female fans and consumers are […]
From Insight to Impact: How the Fan Index & Fan Intelligence® is Reshaping Fan-Culture Strategy

Simon Luff began the ISC Fan Engagement Summit with a statement of intent. “Turning fans into consumers is our mission,” said Ear To The Ground’s Managing Partner and Head of Strategy, “and we do that through creative effectiveness.” In his opening presentation, Luff billed Ear To The Ground as the only UK-based sports advertising agency […]
🚀 Just 2 Weeks to Go: Join Us at the ISC Fan Engagement Summit

We’re just two weeks away from the very first ISC Fan Engagement Summit, happening on 13th November at Hijingo — an immersive, high-energy venue that perfectly captures our theme of creativity and forward-thinking fan engagement. Join leading voices from clubs, leagues, federations, and brands as we explore how the best in the business are […]
Partnership with International Sports Convention and SuperCodeBros

“We are delighted to welcome SuperCodeBros as a partner of the International Sports Convention. Their expertise in developing cutting-edge digital infrastructure for professional sports perfectly aligns with our mission to drive innovation and excellence across the global sports industry” – Nigel Fletcher, CEO, International Sports Convention “We’re proud to join forces with the International Sports […]
Celebrating Global Sports Innovation — The 2025 ISA Awards Are Now Open!

The International Sports Awards (ISA) are back for 2025 — continuing our mission to honour excellence, creativity, and impact across every corner of the global sports industry. This is your opportunity to showcase your organisation’s achievements and be recognised on the world stage. 🗓️ Application Deadline: November 8th, 2025 🏆2025 ISA Award Categories: 🤖 Sports […]
Partnership with International Sports Convention and Sportz Interactive

“We are delighted to partner with the International Sports Convention, a global platform at the forefront of shaping the business of sport. At Sportz Interactive, our mission has always been to empower sports organisations to maximise fan affinity and commercialisation, and this partnership allows us to further that vision on an international stage.” – Blair […]
Partnership with International Sports Convention and Fleko

“In the sports world, digital security is performance assurance. Athletes and executives are high-value targets, and the threats they face are fundamentally personal. At Fleko, we are enthusiastic about partnering with the International Sports Convention to bring our specialist expertise to the forefront and ensure these professionals have the strongest possible digital defence.”- Michael Sosinski, […]
🗓️ Save the Date: International Sports Convention 2026 – March 25–26, London

The International Sports Convention (ISC) returns to London in 2026 — bigger, bolder, and more impactful than ever. Join industry leaders, innovators, and investors as we shape the future of global sport together. Delegates can look forward to: Exclusive sessions with global sports and business leaders Dynamic panel discussions on emerging trends and challenges Expanded […]
Partnership with International Sports Convention and Piing

“We’re hugely excited to be partnering with ISC over the next 12 months. Their events will give us the opportunity showcase the power of Piing, with delegates able to play our 70,000 player games and see for themselves why Piing is used by biggest rights holders and brands at live events around the world.” – […]
🌍 The Future of Sports Fandom Starts Here — Join the ISC Fan Engagement Summit 2025!

How do we truly connect with today’s fans? How can clubs, leagues, brands and federations turn engagement into loyalty — and loyalty into long-term growth? Find the answers at the ISC Fan Engagement Summit 2025, taking place on 13 November 2025 at Hijingo, London — a global gathering of sports industry leaders, creative thinkers and […]