The International Sports Convention returns to Tottenham Hotspur Stadium on 25–26 March 2026, delivering two days of focused, senior-level discussion on the forces shaping the global sports industry.
Designed for decision-makers across brands, rights holders, federations, clubs, agencies and investors, the ISC 2026 conference programme brings together the commercial, digital, regulatory and cultural conversations that matter most to the business of sport.
What the Programme Delivers
ISC 2026 features a multi-stream agenda built around real-world challenges and opportunities, with sessions led by those responsible for shaping strategy at the highest level. Across the two days, the programme will explore:
- The future of sports sponsorship and brand partnerships, including how brands are driving differentiation, purpose and long-term value
- Digital innovation and fan engagement, from data and digital products to gaming, esports and emerging platforms
- Integrity, governance and safeguarding, addressing player welfare, compliance and the evolving regulatory landscape
- Sustainability in sport, with practical case studies from major events, venues and rights holders
- Commercial growth, investment and major events, examining new markets, rights strategies and legacy planning
A Global Speaker Line-Up
The updated programme features senior executives and industry leaders from some of the most influential organisations in sport and business, including Unilever, Just Eat Takeaway.com, Orange, Heineken UK, BNP Paribas, TCL and Elemis, alongside representatives from the NBA, NFL, PGA Tour and ATP Tour.
Across panels, case studies and in-depth discussions, speakers will share practical insight, lessons learned and forward-looking strategies drawn from their work at the highest levels of global sport.
Content, Connections and Collaboration
Alongside the conference sessions, ISC provides an environment built for meaningful connection. Delegates will have access to extensive networking opportunities, dedicated drinks receptions and informal meeting spaces, all set within one of the world’s leading sports venues. Complimentary food and refreshments will be available throughout both days.
With a programme designed to inform, challenge and connect, ISC 2026 offers a comprehensive view of where the sports business is heading — and how to be part of it.
Attend – Attend – International Sports Convention
Programme and Agenda – ISC-2026-Conference-Programme.pdf