Wiremind Interview – ISC 2024
Wiremind is a French tech company focused on building revenue management software and bringing AI to the sports industry. It started out in the transport and cargo sector back in 2014, where it helped companies increase their revenue and fulfil their capacity in trains, planes and other freight vehicles. Now, Wiremind is forging its way […]
Turnstile Interview – ISC 2024
Turnstile is about giving the sports market the best possible way to assess what sponsorship is worth. Moving away from valuations based solely on media equivalency, it provides fair market valuations. “We’re about trying to evolve the market so that there are actually accurate, defensible and ultimately translatable values being discussed and talked about,” explains […]
Layrd Design Interview – ISC 2024
Layrd Design is a Cambridge-based interior design company which is rethinking the spaces in which people enjoy watching sport. It was founded five years ago by Will Mayes, who has now pulled together a team of three designers. Mayes began Layrd Design soon before the Covid-19 pandemic, bringing it to life in in a spare […]
KitAid Interview – ISC 2024
KitAid is a charity that gives sports kit “a second life” with people who desperately need it. Founded by Derrick Williams around 25 years ago, it partners with organisations across the UK to source used apparel which can then be distributed to disadvantaged people across Africa, South America and Eastern Europe. Williams explains that KitAid […]
”Let’s find a different way to do it.” – Independent Integrity Agency for Sport
International Sports Convention, Tottenham Hotspur Stadium, 21st March 2024 Independent Integrity Agency for Sport Alex Phillips, Former Head of Governance at UEFA Affy Sheikh, Head of Starlizard Integrity Services, Starlizard Integrity Services Karen Moorhouse, CEO International Tennis Integrity Agency Darren Bailey, Co-Founder Sport 360 Consulting Alex Phillips kicked off the discussion by explaining that he […]
“It is all about aligning the goals and objectives of the rights holders with the goals and objectives of the host city or host country,” – Maximising Host City and Host Country Benefits – A Sports Federations Perspective
Maximising Host City and Host Country Benefits – A Sports Federation Perspective Claire Briegal, CEO, World Netball Polly Clark, European Tour Solheim Cup Event Director, Ladies European Tour Harold Mayne-Nicholls, CEO, Panamerican and Parapanamerican Games Delivering major events is one of the most complex, multi-faceted undertakings in sport but it can deliver some […]
“Digital communication is about the right activity for the right platform at the right time.” – Commercial and Marketing Innovation in Sport – International Sports Federations
Commercial and Marketing Innovation in Sport – International Sports Federations Marco Castellaneta, Head of Digital Media, Juventus Football Club Hassan Elkameh, Commercial Director, Confederation of African Football (CAF) Rob Johnson, Head of Digital and Content – The Hundred, England and Wales Cricket Board Tom Scott, Chief Executive and Founder, Trippant For sports teams and […]
“The sheer amount of information that we can collect at any given game is mind-blowing,” – FIFA, Fan Engagement + Technology – What is really missing and the opportunity?
FIFA, fan engagement and technology Nicholas Evans, Head of Football Research and Standards, FIFA The explosive growth of data capture in the 15 years since ISC began can be summed up in a single statistic: since 2008, the number of smartphone cameras in use worldwide has risen by 4,000%, up from around 40 […]
“You only need to influence one person to fix something.” – Challenges and Opportunities – The Tennis Landscape
International Sports Convention, Tottenham Hotspur Stadium, 21st March 2024 Challenges and Opportunities – The Tennis Landscape Karen Moorhouse, CEO International Tennis Integrity Agency Karen Moorhouse outlined the remit of the International Tennis Integrity Agency: anti-corruption and anti-doping. The mission is to safeguard the integrity of tennis worldwide. Corruption is “cheating to lose” and doping is […]
“This is a sport that hasn’t sorted itself out.” – The Independent Regulator for English Football and Financial Sustainability
International Sports Convention, Tottenham Hotspur Stadium, 21st March 2024 The Independent Regulator for English Football and Financial Sustainability Liam Scully, Chief Executive Lincoln City Football Club Dr. Christina Philippou, Principal Lecturer University of Portsmouth Niall Couper, CEO FairGame UK Liam Scully started by welcoming the Government’s plans for an Independent Regulator for football, although had […]