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Live Sports Streaming at Scale

Live Sports Streaming at Scale Thomas Decieux, Head of Sport – EMEA & APAC, Harmonic The massive growth in live streaming over the past decade has already transformed sports media. Yet there is little sign that the pace of that change, or the challenges it creates, will be letting up any time soon. Thomas Decieux, […]

Digital and Technology Disruption

Digital and Technology Disruption Panel Members: Michael Cole, Chief Technology Officer – European Tour Group; Bill Jinks, Technology Director AELTC/Wimbledon Championships; Vinayak Shrivastav, Chief Executive Officer – Magnifi; Sanjeev Katwa, Technology Director – Tottenham Hotspur Football Club How do you harness cutting edge technology to bring traditional events like the Wimbledon tennis tournament, professional golf or professional football […]

The Unilever Interview

The Unilever Interview Chris Barron, General Manager Personal Care UK&I / VP Deodorants Europe. For several years now we’ve been told that brands who put purpose at the heart of their business are outperforming their peers that are perceived not to. That’s a view shared by Chris Barron, General Manager Personal Care UK&I and VP […]

Hosting Major International events in New Zealand

‘Hosting Major International Events in New Zealand’ Presented by Kylie Hawker-Green, Manager, New Zealand Major Events.  A presentation from New Zealand Major Events began with words of welcome, in Maori, to the session, and of thanks, in English, for the hospitality received from the International Sports Convention and its London audience. Cultural exchange flows through […]

Carlsberg and Liverpool Partnership

Celebrating the longest partnership in Premier League history…probably Day one of the International Sports Convention welcomed Carlsberg’s Global Sponsorship Director, Louise Bach, to the main stage for a look back on the beer brand’s 30-year association with Liverpool FC, the longest of its kind in the amongst Premier League clubs. Carlsberg started sponsoring sport with […]

Football Integrity Now and Future

Panel Topic: Football Integrity: Now and Future Panel Members: Affy Sheikh, Head of Starlizard Integrity Services; Emilio Garcia Silvero, Chief Legal and Compliance Officer – FIFA; Alexander Bielefeld, Director Global Policy &  Strategic Relations – FIFPRO; Matthijs Withagen, Director of Legal and Governance Affairs – Saudi Arabia Football Federation (SAFF) “Football without integrity doesn’t matter. How do we […]

Moving Football Forward Globally

Emilio Garcia Silvero, Chief Legal and Compliance Officer – FIFA During this talk, Emilio Garcia Silvero chose to talk about FIFA’s reform of the international transfer system. The basis of the international transfer system was designed in 2001, following on from the Bosman ruling in 1995. The aim was to encourage training of young players, protect contractual […]

EDI in Football

Football is a sport where equality, diversity, and inclusion (EDI) are important issues. The demand for a friendly and inclusive environment for all players, coaches, officials, and spectators grows as the sport develops. We are thrilled to provide information about our next seminar on EDI in football, which will feature a panel of business leaders […]

Athlete-Brand Partnerships

Athlete-brand partnerships have been a long-standing partnership and have proved to be mutually beneficial for both the parties. Athletes have the opportunity to reach out to a wider audience, while brands are able to leverage the athlete’s influence to endorse their products or services. Over the years, these partnerships have evolved to become more strategic, […]