Ear to the Ground CEO, Richard Adelsberg, said “We are thrilled to announce our partnership with the International Sports Convention. As a top events company in the sector, they are providing us with an outstanding platform to showcase the brand impact we have for our clients as a result of Fan Intelligence®, launch the 24/25 Fan Intelligence® Index, and connect with the leading brands in the sports industry. We will be showcasing a new approach to understanding fans and how it can significantly improve the quality of marketing & advertising in our industry”.
Nigel Fletcher, CEO of International Sports Convention – “Delighted to announce this strategic partnership where we will be helping Ear to the Ground to showcase their work and expertise across our events and platforms, both in the UK and USA. As part of the collaboration this will include a Brands and Sponsorship thought leadership roundtable at ISC 2025 and will also have a branded lounge at ISC 2025 where delegates can network and meet representatives of Ear to the Ground. Ear to the Ground have attended our events over many years, so it was great to take this collaboration to the next level and assist them in their next step of global growth”.
About Ear to the Ground:
Ear to the Ground is the sports industry awarded creative agency of the year that turns fans into consumers for brands invested in sport, gaming and entertainment.
Our unique approach through Fan Intelligence® allows our team to access industry-leading insights in minutes, not weeks, and our creatives to collaborate directly with tastemakers at the heart of fan culture.
This enables us to create work that emotionally connects and builds mental market share to turn fans into consumers for brands such as New Balance, Coca-Cola and PlayStation. We believe that we can pioneer an era of impact for brands built on a new way of listening to fans.
About ISC:
International Sports Convention is an events, education, and media business connecting individuals and companies in the Business of Sport.
International Sports Convention 2025 🏟️ 19th – 20th March 2025, Tottenham Hotspur Stadium, London
Our annual flagship event in March is one of the largest networking and content forums in the global sports industry. ISC London held at Tottenham Hotspur Stadium stimulates meaningful conversations, provides platforms for innovative content, and connects key personnel within the field to build impactful relationships.
Find out more here: International Sports Convention – The Business of Sport
ISC Brands and Sponsorship Summit 📍3rd October 2024, Unilever House, London
The ISC Brands and Sponsorship Summit is a focused gathering by the International Sports Convention, bringing together key players in sports branding and sponsorship.
Attendees can engage in meaningful conversations, gain insights into successful campaigns, and connect with industry leaders.
Speakers include Unilever, Heineken, Xylem, Metro Bank, UEFA and many more.
Find out more here: ISC Brands and Sponsorship Summit 2024 – International Sports Convention
ISC Manchester Summit 🎖️November 14th 2024, Etihad Stadium, Manchester
Join us on November 14th for ISC Manchester at the Etihad Stadium with three key themes: Women’s Football Business advancing women’s influence in football business, Fan Engagement and innovating sports entities’ connections with fans, and Football Integrity tackling critical issues in football ethics. Engage in discussions that shape the future of women’s football, sports engagement, and integrity worldwide. Hear from representatives of UEFA, The Football Association (FA), FIFPRO, Union of European Clubs, Panini, Monterosa, Ear to the Ground Agency, The PFA and numerous other key industry players.
Find out more here: ISC Manchester Summit 2024 – International Sports Convention
Contact:
Nigel Fletcher – CEO – nigel@internationalsportsconvention.com
Erin – Project and Event Manager erin@internationalsportsconvention.com
Max – Business and Delegate attendance max@internationalsportsconvention.com
