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KATHRYN MCCOLL

Kathryn joined EVERFI in 2013 to help establish our Sports and Events offer and to determine how sports events, brands and leagues could drive social impact in schools and communities. 

She was appointed as Director of Marketing, Strategy and Impact in 2022 and is responsible for ensuring that we reach, engage and deliver maximum impact for young people, teachers, families and our customers. 

Kathryn brings almost 20 years of experience in education and in advising clients on how they can make the greatest difference to the lives of young people, families and teachers.  She started her career at the Department for Education as a policy adviser. She then spent 8 years at the London Organising Committee of the Olympic and Paralympic Games (LOCOG) where she was responsible for developing and implementing the London 2012 International Education Programme, working with stakeholders including UK Government, the International Olympic Committee and the United Nations.  

During her time at EVERFI, Kathryn has led on projects for clients including the Premier League, ECB, Sport England, the BBC, World Athletics, Aldi, Shell, the British Olympic Association and the British Paralympic Association. She is passionate about using the power of sport to improve young people’s health, education and life chances.