Roger Hall

Roger Hall is a seasoned leader in sports, media, and technology, with over two decades of experience driving innovation in sports. As CEO of uniqFEED, he spearheads the company’s global strategy, working with major sports rights holders, federations, and leagues – including UEFA, Major League Baseball, and Grand Slam tournaments – to unlock new revenue opportunities through virtual advertising solutions. Before joining uniqFEED, Roger ran his own sports media and technology consulting business, advising sports rights holders and media organizations. He is a pioneer in the virtual advertising technology sector and is recognised for developing some of the leading businesses in the sector. Prior to this, Roger had a 20-year career in sports broadcasting. He held senior leadership roles as Managing Director of Setanta Sports UK & International as well as Managing Director for beIN Sports M