The Business Of Sport Podcast – Insights From The Sports Tourism And Events Industry – David Font

In this edition on Sports Tourism, we will explore:

  • Catalonia as a sports destination
  • Catalonia Events strategy
  • Catalan Athletes acting as ambassadors
  • The diversity of Sports as an attraction for tourism and business tourism
  • The region as a Technology hub, reviewing esports as priority – Public and Private partnerships
  • 2030 plan – Pyrenees-Barcelona candidature of the 2030 Winter Olympics
  • We review Sanchez Casal Academy and of course their flagship brand FC Barcelona
  • Insight into Catalonia marketing, communication and partnership strategy to continuously develop and build Catalonia as a hub for tourism through sports


Stay tuned.