The Digital Transformation of Football Conference – by Joao Presa, COO & co-founder of

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Subject – Welcome

Speaker – Joao Presa, COO and co-founder, mycujoo

The second day of the International Sports Convention 2018 opened in Geneva with a welcome message from Joao Presa, a co-founder of mycujoo, the live football streaming platform.

Mr. Presa spoke about his company’s four-year journey to transform digitalization in football.

He outlined the various subjects to be discussed during the day, including the disruption of digital data in football and what the industry is doing about it.

The speaker trailed a discussion about how the organizers buy and sell rights and how the business side and fans side are being brought together.

Throughout the day contributors are being urged to update the content of this conference using the hashtag #cujoocon